Planograms in retail8/3/2023 ![]() ![]() If the store is cluttered and the products are difficult to find, customers would prefer to shop elsewhere for the items they require. Moreover, the store's neatness and beauty might also influence consumer interest in purchasing. It not only optimizes the location of the merchandise but also helps to easily monitor the product stock. The success or failure of a retail firm can be determined by merchandise displays.Ī planogram is a visual merchandising tool or a diagram that aids in the positioning of products on store displays to increase sales. To increase foot traffic, brick-and-mortar stores should have imaginative and appealing window displays. Many consumers value the look and feel of a store and how it looks on the outside. Consumers always have a soft corner for the visuals and aesthetics of a storefront. ![]()
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